what we do
CORPORATE OVERVIEW
Pantone,
Inc., a wholly owned subsidiary of X-Rite, Incorporated, is the
world-renowned authority on color. For more than 45 years, Pantone has
been inspiring design professionals with products, services and leading
technology for the colorful exploration and expression of creativity.
In
1963, Lawrence Herbert, Pantone's founder, created an innovative system
for identifying, matching and communicating colors to solve the
problems associated with producing accurate color matches in the
graphic arts community. His insight that the spectrum is seen and
interpreted differently by each individual led to the innovation of the
PANTONE® MATCHING SYSTEM®, a book of standardized color in fan format.
Pantone
has since expanded its color matching system concept to other
color-critical industries, including digital technology, fashion, home,
plastics, architecture and contract interiors, and paint. Today, the
PANTONE Name is known worldwide as the standard language for accurate
color communication, from designer to manufacturer to retailer to
customer, across a variety of industries. Pantone continues to develop
color communication and inspirational tools, and aggressively adopts
new digital technology to address the color needs of the creative
community everywhere.
Pantone was acquired by X-Rite, Incorporated in October 2007.
MARKETS & PRODUCTS
Each
year, innumerable products and services are sold by Pantone and its
hundreds of licensees in over 100 countries in the graphic arts,
fashion, home, interior, plastics, architectural, paint, industrial
design and consumer markets.
Graphic Arts – Printing, Publishing & Packaging
The
PANTONE MATCHING SYSTEM is the definitive international reference for
selecting, specifying, matching and controlling ink colors. The PANTONE
FORMULA GUIDE, a three-guide set consisting of 1,114 solid PANTONE
Colors on coated, uncoated and matte stock, shows corresponding
printing ink formulas for each color, and the three-book set of SOLID
CHIPS provides coated, uncoated and matte perforated tear-out chips
that can be used for quality control.
The digitally
created PANTONE 4-COLOR PROCESS GUIDES provide a comprehensive palette
of more than 3,000 colors achievable in four-color (CMYK) process
printing. The PANTONE COLOR BRIDGE® GUIDES coated and uncoated compare
solid PANTONE Colors to their closest possible match in CMYK four-color
process that can be achieved on a computer monitor, output device or
printing press. Other PANTONE Color Reference Guides for the graphic
arts include METALLIC, PASTEL and TINTS.
The
PANTONE HEXACHROME® Color System, a patented, breakthrough six-color
ultra high quality printing process, reproduces a dynamic range of more
brilliant continuous-tone images and simulates brighter, more vivid
colors than standard four-color process printing. The HEXACHROME®
process is supported by industry leaders such as Adobe, Quark, Kodak
Polychrome, Agfa, DuPont, Polaroid and Fuji.
In
September 2007, the PANTONE Goe™ System was unveiled with 2,058 new,
solid PANTONE Colors to inspire creativity and fulfill the requirements
of the fast-changing, technologically advancing graphic arts industry.
In addition to exciting new colors, the System includes modern tools
and interactive software to drive collaboration and improve versatility
in an increasingly global, multimedia environment.
The
PANTONE Goe System includes: the PANTONE GoeGuide™, 2,058 Goe Colors
presented in a fan-format and identified with a unique number along
with ink mixing formulas and sRGB values; PANTONE GoeSticks™, a
two-volume set of adhesive-backed color chips; and myPANTONE TM
Palettes software for creating color palettes that can be imported into
applications, shared among coworkers and clients, and archived for
future reference.
Fashion & Home
The
PANTONE FASHION + HOME Color System is a vital tool for designers in
the apparel, home furnishings and interior design industries for
selecting and specifying color used in the manufacture of textiles and
fashion. The System – consisting of 1,925 colors in cotton or paper
format – is ideal for assembling creative palettes and conceptual color
schemes, and for providing color communication and control in the
manufacturing process.
Through a partnership with
Clariant International, one of the world’s largest textile colorant and
chemical producers, the PANTONE SMART Color Swatch Card System enables
designers and manufacturers to expedite the color development cycle
efficiently and accurately, dramatically increasing speed-to-market and
reducing costs.
The PANTONE VIEW Colour Planner is
a biannual trend forecasting tool that offers seasonal color direction
and inspiration 24 months in advance for multiple usages, including
menswear, women’s wear, activewear, cosmetics and industrial design.
Introduced in 2004, PANTONE VIEW Home is a comprehensive forecasting
tool for the home furnishings industry.
Paint
In
2006, Pantone partnered with Fine Paints of Europe to create PANTONE
PAINTS, a line of premium-quality Dutch paint, empowering designers and
consumers with the ability to match 3,000 PANTONE Colors in paint.
Plastics
The
PANTONE PLASTICS Color System™ allows designers, manufacturers and
suppliers who work with plastics to select, specify, control and
manufacture hundreds of colors through opaque and transparent plastic
color chips in the system. It offers a comprehensive color range that
is reproducible in plastics.
Color Cue® 2
PANTONE
Color Cue 2 is a portable, affordable, spectro-colorimeter
preprogrammed with PANTONE Color data. It instantly identifies the
closest PANTONE Color of any flat surface, empowering designers across
the graphic arts, fashion, home, architecture and interior design
industries to identify color inspirations and match them to PANTONE
Colors wherever the go.
With approximately 9,000
PANTONE Colors in a single, handheld device, Color Cue 2 allows users
to toggle across multiple PANTONE Libraries and move effortlessly from
color inspiration to realization, regardless of the medium. Color Cue 2
also records the last 30 colors measured for later reference.
Software
in Color Cue 2 enables designers to translate PANTONE Colors for use in
different color spaces and popular image editing software, as well as
accurately specify and communicate color for four-color process and
Hexachrome® printing and the Web.
Retail
In
2001, Pantone launched its PANTONE TheRightColor® division. By
providing a universal and precise color language along with technology
solutions, TheRightColor focuses on developing solutions and
technologies that enable retailers to build a color standard
infrastructure to improve the consumer’s shopping experience and impact
the vendor’s bottom line across all distribution channels.
TheRightColor solutions are based on the globally accepted PANTONE
Textile Color System.
TheRightColor solutions
enable retailers to reduce the number of returns due to inaccurate
color representation, as well as improve inventory tracking and
replenishment strategies. In addition, the ability to monitor customer
color preferences enables upselling and cross-selling, allowing the
retailer to sell more product per visit. Meanwhile, the use of PANTONE
Color codes empowers the customer to more confidently coordinate and
complement merchandise. More information is available at www.therightcolor.com.
Consumer
PANTONE
UNIVERSE is a collection of lifestyle products based on fashion color
trends for the consumer. The collection, consisting of tabletop,
stationery items, travel gear, accessories and rainwear, combines
timeless designs and modern materials with current trend colors. More
information is available at www.pantoneuniverse.com.
The
PANTONE Shopping Color Guide lets shoppers take the expertise and
precision of the PANTONE Name wherever they go. Based on the PANTONE
Textile Color System, the PANTONE Shopping Color Guide incorporates
1,757 colors into an easy-to-use fan guide that helps shoppers
coordinate colors for every aspect of their shopping experience – from
clothing to accessories to items for the home.
Color Management
In
2001, Pantone began marketing affordable digital color control
solutions to graphic artists, designers, photographers and printers.
Delivering an unparalleled level of on-screen accuracy, 2004 saw the
introduction of two monitor calibration solutions: one for consumers
and photo hobbyists, the other for professionals.
Continuing
its commitment to the development of accessible color control
solutions, Pantone entered the inkjet market in 2003 with PANTONE
ColorVANTAGE®, a family of premium inkjet products including inks,
papers and specially developed printer profiles. The products are
designed for applications where the most accurate color reproduction
and the widest possible range of color are required.
In
January 2006, Pantone announced a strategic partnership with
GretagMacbeth (now X-Rite Incorporated) to make color management more
accessible for a wide variety of users from consumers to professionals.
PANTONE huey™, an easy-to-use, affordable monitor
calibration device, is a true breakthrough in terms of form, function
and usability, and is the first device to continually adjust for
ambient light conditions. PANTONE huey™PRO provides
professionals and photo enthusiasts with the same functionality as
huey, plus multiple monitor calibration and customizable profiles.
Software
A
longtime pioneer in the realm of digital technology, Pantone offers a
variety of software products that accurately translate PANTONE Colors
for use by graphic designers, pre-press professionals, business users,
Web developers and Internet surfers.
- PANTONE
OfficeColor Assistant™ adds the impact of PANTONE Colors to reports,
proposals and presentations created in Microsoft® PowerPoint®, Word and
Excel.
- PANTONE COLORIST is a Web utility that
makes it easy for Web authors and graphic designers to select PANTONE
MATCHING SYSTEM Colors from within popular applications that do not
already incorporate PANTONE Libraries. It includes InspireME, a Web
utility that offers an array of predefined color schemes created by
Leatrice Eiseman, America’s foremost color psychologist.
- The PANTONE HEXACHROME Color System is supported by PANTONE HexWare® plug-ins for Adobe® Photoshop® and Adobe Illustrator®.
Lights and Scales
PANTONE Color Viewing Lights allow the user to preview color choices in different lighting conditions.
PANTONE
formula scales are pre-programmed with formulas for all PANTONE Colors,
including PASTELS and METALLICS, and are available in various sizes for
small, medium and large print shops.
RESEARCH & DEVELOPMENT LABS
Pantone supports its color communication systems with industry-specific research and testing labs.
- Ink Lab scientists develop new formulas to update PANTONE Color palettes and test licensee samples for quality control.
- Textile
Lab technicians verify formulas for color reproduction, and dye and
prepare fabric for the PANTONE FASHION + HOME swatch books. They also
provide custom color dying services to textile clients.
- Advanced
Color Technology experts develop core technology and digital solutions
for the accurate viewing and printing of PANTONE Colors. The department
provides licensed technology to software and color output device
manufacturers such as Adobe, Hewlett-Packard, Xerox, Quark and
Microsoft to ensure the best possible representation of PANTONE Colors.
CUSTOM COLOR SERVICES
PANTONE
Custom Color Services provide custom color standards for corporate
managers and art directors in fashion, home, contract design, paint,
beauty, automotive, sports and pharmaceutical – any industry requiring
color accuracy.
PANTONE Custom Color Services also
provides products to specify corporate identity, product color and
packaging standards, including color standards showing one or more
PANTONE Colors or custom colors on paper, cotton or custom substrates,
as well as the corresponding CMYK, HTML and RGB values.
PANTONE COLOR INSTITUTE®
The
Pantone Color Institute is a color research and information center that
shares its color expertise with professionals in a variety of
industries including fashion, commercial/industrial, contract and
interior design, graphic arts, advertising, film and education.
Recognized throughout the world as the leading source of color
information, the Institute is used as a resource by the world’s most
influential media.
Through the Pantone Color
Institute, Pantone continues to study how color influences human
thought processes, emotions and physical reactions, furthering its
commitment to providing professionals with a greater understanding of
color and to help them utilize color more effectively. Leatrice
Eiseman, America’s leading color expert, is the executive director of
the Pantone Color Institute.
CONSULTING SERVICES
The Pantone COLORTEAMSM offers expert color consulting services by the world’s foremost
authorities on color. Many small and mid-size companies, as well as
major corporations in a broad range of industries, rely on Pantone to
devise and revise their product colors, packaging and corporate color
identities.
Learn more about our Management Team or Contact Us. |